Apple product releases aim squarely at the consumer market, and the new iPhone 7 — along with the iOS 10 operating system — is no exception.
The latest iPhone was unveiled on September 7 and goes on sale Friday, September 16. The big news out of the unveiling was that this is the first iPhone without a headphone jack, which is being replaced by wireless earbuds. The company also announced a new smartwatch, the Apple Watch Series 2. Throw in what is reported to be a killer camera, and the iPhone 7 shapes up to be yet another consumer favorite.
But several tech industry pros argue that a number of improvements featured in the new device might make it “a better fit for enterprise than consumers,” writes CIO.com senior writer Matt Kapko.
Two of those improvements are to the iPhone’s device storage capacity and processing power, both of which are critical functions for efficiency. Shawn Wiora, chief executive of Creative Solutions in Healthcare, which owns and operates nursing facilities, tells Kapko, “If you’re not really relying on thousands of users to do their job 20 seconds more efficiently per transaction, which we are, then [faster processing and higher storage] may not be of interest. For us, this is a wow factor.”
I had never heard that some enterprise IT pros consider iPhones to be fragile, but Patrick Moorhead, president and principal analyst at Moor Insights & Strategy, tells Kapko that water- and dust-resistant features of the iPhone 7 should reduce “an objection that IT has had in the notion that iPhones are easy to break.”
Another new feature that should make the iPhone 7s last longer is a pressure-sensitive Home button, which replaces the mechanical button that users had to click, an action that over time would cause some Home buttons to cease working.
Finally, the iPhone 7’s longer battery life could give field workers an extra hour or two without have to recharge, yet another small productivity gain that adds up over time and across a large workforce.
A faster, more powerful device that is less prone to hardware malfunction and able to last longer on a single charge: That sounds like a device that could find some fans in enterprise IT.
Does the iPhone 7 sound like it would be a winner in your enterprise?