Healthcare organizations understand the benefits of a digital approach. Tools such as mobile applications to access patient data on-the-go, telemedicine to provide 24-hour or remote-care delivery, internal and external collaboration software and remote patient monitoring – just to name a few – are pushing the industry toward Healthcare 3.0.
And that momentum should just keep growing.
As we found in a recent survey, a majority of healthcare executives (62%) said they plan to increase IT spending “somewhat or a lot” in the next three years, more than any other industry segment surveyed.
A majority of healthcare execs also reported that their organizations have adopted digital technologies across functions and that they effectively share information among regions and business units.
Going forward, their organizations plan to invest more in mobile technology, social tools and the public cloud. To be specific:
Nearly half of all respondents say they will begin to adopt cloud applications or increase their use over the next three years;
- 40% plan to expand the use of public cloud;
- 48% plan to boost their spending on collaboration software;
- 60% plan to increase the use of smartphones; and
- 33% plan to increase the use of tablets
Why? Most of them want to improve care, increase efficiency and keep up with patient expectations..
We see digital tools as a “competitive necessity” in healthcare today as the industry becomes outcome-oriented and value-based. Availability, quality of care and patient satisfaction are becoming increasingly important as providers move from the fee-for-service model that has been in place for years to one designed around patient expectations and the value of care.
And digital technologies have the potential to offer real value in this space, as long as you focus on transformation and don’t get seduced by products. We often hear clients say that going digital is complex and raises new questions – but it also makes a real impact.
As one of our clients shared, using analytics to identify best practices has actually changed the behavior of the company’s clinicians, lowered costs and raised the quality of care.
That’s a great result all healthcare organizations should strive for. And as the survey shows, most are.
To learn more, check out the survey and report conducted by the Economist Intelligence Unit, What Makes Digital Leaders: A Full C-Suite Perspective. And be sure to read the article “Competitive Necessity: IT Strategy in Healthcare,” for specifics on the healthcare industry.
Phil Hemmings is Product Marketing Director for Global Healthcare and Life Sciences, CSC.